Product Information | TopOn officially integrates Columbus, an advertising network of Xiaomi International Internet Business, and becomes bidding partner

We are very pleased to announce that TopOn SDK has recently officially integrated Columbus Network, a full-scenario proprietary advertising network promoted by Xiaomi International Internet Business Department.

You can now quote with Columbus Bidding through TopOn mediation to further optimize your ad revenue strategy.

After the TopOn mediation platform and Columbus Network are officially integrated, developers only need to release version updates to access them immediately.

As a full-scenario proprietary advertising network promoted by Xiaomi's International Internet Business Department, Columbus supports mainstream advertising formats such as native, banner, interstitial, and rewarded videos. Relying on MIUI and HyperOS systems, it leverages the advantages of flexible integration, diversified budgets, and real-time bidding to maximize the commercial value available to developers.

Columbus advantages:

• Support flexible integration
• Support real-time bidding
• Diversified advertising budget
• Accurate data analysis
  
  

"We are honored to announce that TopOn will soon enter into an official partnership with Columbus, the full-scenario proprietary advertising network under Xiaomi's International Internet Department. With Columbus, the industry's leading advertising solution, we look forward to jointly exploring and maximizing the commercial value of advertising resources, bringing unprecedented growth opportunities and rich returns to the developer community. The powerful combination of TopOn and Columbus will undoubtedly open a new chapter in advertising technology cooperation and jointly shape the future landscape of the global digital marketing field." —— TopOn

"TopOn mediation, with its pure and fair third-party position and highly optimized backend operation system, allows advertisers and developers to easily grasp every detail of advertising activities, achieve accurate decision-making and efficient management. In this cooperation, we will make full use of the technical advantages and extensive market coverage of TopOn platform to seamlessly connect Columbus Network's rich advertising resources and advanced advertising technology to global developers. By simplifying the ad configuration process and eliminating technical connection barriers, we will provide developers with a more convenient and efficient way to realize advertising, helping them maximize their commercial value." – Columbus

TopOn currently supports Xiaomi Columbus advertising newtork. You can update TopOn SDK Android v6.3.73 and above.

If you want to access Columbus Network through TopOn, please visit TopOn official website https://www.toponad.com/en to register and read TopOn SDK access documents, or you can directly contact TopOn operation colleagues to consult the operation and process.